How you can use fiverr to

improve your business branding


In this article we look at 6 website design tasks you can outsource on Fiverr, to improve your business branding on a limited budget!

You want to improve the look of your small business branding, but need lower cost options while you’re still in the early stages of growing your business.

Until now, you’ve done it all yourself – your website, your social media marketing, everything. You’ve been busy video editing alongside your regular business tasks. Maybe with a little help from templates, courses, and reading blog posts like this!

But you can’t continue doing it all yourself.

To begin with, let’s just get it out there, your design skills aren’t that great – well at least, they don’t shout ‘professional’ right? And last you checked, ‘designer’ wasn’t on your resume.

Then of course, you’d rather be working on the core parts of your business. The stuff you’re AWESOME at, and the stuff the brings in revenue.

This is the story of so many small businesses!  We all have limited funds when we start out. But you can still get access to professional web designers, graphic designers, website developers, copyrighters and other website design freelancers, on a limited budget.

With some research and planning, you can use Fiverr to get your website design, website development and business branding done – affordably.

Just look at the kind of brand building tasks you can outsource!

Want to learn how to use Fiverr to your advantage? Hiring freelancers is easy with a platform like Fiverr.

Let’s explore the platform and find out how you can make it work for you.

What Is Fiverr?

Fiverr is an online marketplace where freelancers offer digital services in the form of listings known as ‘gigs’. The platform has been around since 2010 and originally all gigs cost $5, hence the name. However, Fiverr has now evolved to the point where there is no pricing limit. Freelancers are free to price their services however they wish.

Most gigs on Fiverr are creative services, including design, writing, videos, and music. But, it is not limited to these. People also offer website development, virtual assistant services, and marketing.

Essentially, you can find all the services you need to build a brand on this platform.

Fiverr is a great place to look for expertise because there is a vast pool of creative talent from all around the world on this one platform. Freelancers on Fiverr have a variety of skill sets that can help you with your specific needs. Whether you’re looking to design a website, create a logo, or write copy for your brand, you can find a freelancer on Fiverr who can help you.

Additionally, Fiverr is a platform that offers affordable deals for small one-off tasks.

This is especially helpful for startups and small business owners who are working with a limited budget.

You can outsource specific tasks to freelancers on Fiverr without breaking the bank.

In terms of transactions, all deals are done through the Fiverr platform. This means that buyers can browse gigs and choose to work with individual sellers, while all transactions are processed through Fiverr. The company takes a small percentage of every transaction to keep the platform running.

Overall, Fiverr is a platform that provides an opportunity for entrepreneurs to outsource tasks and get their branding done affordably. With a vast pool of creative talent, affordable deals, and a user-friendly platform, Fiverr is a great option for those who are starting out and those who are looking to grow their brand.

6 Things You Can Get Done On Fiverr To Improve Your Branding

1. Logo design/animating your logo

If you have a great business idea and name but lack the skills to design a logo, don’t worry. You can easily hire a professional logo designer to create an exceptional logo that meets your needs.

These designers will work with you to create two or three unique logo options based on your preferred color scheme and style. They will ensure that the logo is tailored to your business and meets your expectations. You don’t have to worry about the technical details of creating a logo, as that is their job.

Once you have a logo that you are satisfied with, you can use it to enhance your brand’s image. A well-designed logo can help build customer confidence and establish brand loyalty. If you need help with other branding elements such as taglines, slogans, or messaging, consider hiring a professional to help you create a cohesive brand identity.

Why not go one step further and find someone who can create an eye-catching animated logo for you?

2. Brand style guidelines

If you’re looking to build a strong brand image, you’ll need more than just a logo. Brand style guidelines are a crucial component that can help ensure your branding is consistent across all platforms. These guidelines dictate how your branding should look, including color palettes, fonts, icons, sizing, and usage instructions.

A preview image of PetiMorgan.co's brand style guidelines to give to fiverr freelancers.

When you work with a designer to create your logo, they can also provide you with brand guidelines that help you maintain a consistent look and feel for your brand. These guidelines can help ensure that your branding is recognizable and memorable to your audience.

Having a cohesive brand identity is crucial to building trust with potential customers, and brand style guidelines can help you achieve this goal. By following these guidelines, you can create a cohesive look and feel for your brand that resonates with your target audience.

So, if you’re looking to build a strong brand image on a budget, consider working with a designer on Fiverr to create your logo and brand style guidelines. You’ll be able to get expert help at an affordable price, and you’ll be able to create a consistent, recognizable brand that helps you stand out in a crowded marketplace.

3. Website design

If you’re uncertain about how to navigate website platforms or you’re simply too busy to design a website yourself, Fiverr can be a great place to find a website designer who can help you out. There are many affordable designers available on the platform who can design a website that suits your needs.

There is no shortage of options when it comes to design styles, so you can choose one that fits the aesthetic you have in mind. Whether you prefer a minimalist design or something more intricate, there is sure to be a designer on Fiverr who can bring your vision to life.

Additionally, the designers on the platform work with a variety of website platforms, so you can rest assured that there is always someone available who can work with the platform you prefer.

So why struggle with website design when you can simply hire a professional on Fiverr and have a website that looks great and functions smoothly?

4. Setting Up your Website

Once you have your designs in place, it’s time to start setting up your website. This is a crucial step towards establishing a strong online presence for your business.

To begin with, you can explore various options for getting your designs and images. While Fiverr is a popular choice for many, it’s not the only one. You can also source from other places like CreativeMarket or take your own photos and provide them to the person doing the setup.

By doing so, you can personalize your website and make it more unique.

When it comes to setting up the website, most sellers on Fiverr use website builders like WordPress, Shopify, or Wix. These platforms are user-friendly and provide a range of design templates to choose from. You can then easily manage and update your website on your own if you feel confident enough. However, you can also hire a professional to do the setup for you if you prefer!

Overall, setting up the website is a crucial step in establishing your business online. By doing it right, you can create a strong and professional online presence that attracts customers and builds your brand.

5. Copywriting

When it comes to branding, one of the most important aspects is the language that you use to describe your business. However, many people struggle with finding the right words to say, especially when it comes to their own business. It can be challenging to strike the right tone and convey the right message.

If you find yourself struggling through the process of writing copy for your business, consider outsourcing it to a professional copywriter. By doing this, you can ensure that your brand’s message is conveyed in the most effective way possible. A professional copywriter can help you to find the right words to describe your business, products, and services.

All you need to do is provide some notes on the content and tone that you want to convey, and the writer will take care of the rest. They will usually offer edits as well if the first attempt is not quite right. This means that you can be sure that your brand’s message is clear, concise, and effective.

By outsourcing your copywriting to a professional, you can save yourself time and energy that can be better spent on other aspects of your business. You can also be sure that your brand’s message is in the hands of an expert who can help to elevate your brand to the next level.

So, if you are struggling with finding the right words to describe your business, consider outsourcing your copywriting to a professional copywriter. With their help, you can take your brand to the next level and ensure that your message is clear, concise, and effective.

6. Videos and Animation

Videos and animations are a powerful way to connect with your audience and differentiate your website from competitors. They can be used to demonstrate your product or service, provide customer testimonials, or simply entertain your visitors. Fiverr offers a platform that connects you with a wide range of professional videographers, animators, and editors who can create high-quality content that captures your brand’s personality and engages your audience. Whether you need a short promotional video, an animated explainer, or a full-length feature film, Fiverr has the expertise you need to make your vision a reality.

How do I find a professional website designer on Fiverr

When you outsource website design – or any other kind of website building work on Fiverr, it’s essential to find a professional seller who will provide quality work. To make it more likely that you’ll find a professional, don’t skip these steps:

1. Be clear about what you want

Before you check out profiles and gigs, get clear about what you want. What specific items do you want to be provided with at the end of the gig? Do you want a fiverr seller who is local, or can they be offshore? What’s your budget? When do you need the gig to be completed by?

Knowing the answers to these sorts of questions will help you find a seller who can provide what you need.

2. Check profiles carefully

Don’t choose the first person you find! Read through a few profiles of sellers who offer the right services and compare them before you choose. Message the seller before you order to ask extra questions or to see examples of their work. Read testimonials and reviews about the work they have delivered recently.

3. Communicate clearly

A successful project relies on clear communication. Give your freelancer clear, detailed instructions to reduce the risk of miscommunication and increase the chances of getting the result you want.

4. Accept that ‘you get what you pay for’

It’s natural to want to keep your branding budget low, but the cheapest option isn’t always the best. Sometimes it’s worth paying a little more to be sure you’re going to get good quality.

Pay as much as you can now, think of it as an investment, and remember you can always improve later, once your business revenue and profits increase!

Have you used Fiverr to procure design or branding services? How did it go? Leave a comment, Iโ€™d love to know!

Check out more #DIYwebdesign posts on the blog, or take one of my courses to create on-brand assets for your business.


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